Founder of Wes-Coast Marketing 22 years ago, Jim has 39 years of experience as a Manufacturer’s Representative, avid car, truck and powersport enthusiast. He has raced, built cars, trucks and motorcycles for 45 years and believes the best way to sell products is to use it! Jim attends many SEMA events, and has been on the SEMA Person of the Year Council.
Jim's many accomplishments include Factory Representative of the Year awards, Warehouse Representative of the Year awards, and has contributed to receiving SEMA Representative of the Year awards.
Dean has worked in the aftermarket industry for over 41 years and has a passion for building Street Rods. He was a Retail Parts Manager for 7 years and received his 20 year recognition from Speed Warehouse as one of their top salesmen. Dean was named “Rep of the Year” by Transamerica Auto Parts for 2007. Dean brings with him a deep knowledge of the California jobber base to the WD’s.
Vice President of Sales
Scott Holst has been in the aftermarket auto industry for over 9 years. Scott started with K&N Engineering handling call center responsibilities, attending trade shows, field work and managing key accounts. Scott has been with Wes-Coast Marketing for over 5 years and brings strong leadership skills. His excellent vision and focus help the Wes-Coast Marketing team achieve optimal performance. He prefers to spend free time Jeeping with friends and family throughout the Rocky Region.
Chris Roberts brings 20 years of aftermarket sales experience to Wes-Coast Marketing. He spent time at K&N Engineering as an account Manager, Racing Products Company/Steelcraft Automotive as a sales manager and AutoZone as a Commercial Sales Manager. Chris is an automotive and powersports enthusiast at heart and brings high level energy to the room.
Chris Mitchell worked in the accounting industry for over 12 years and before that was a successful business owner. Chris holds numerous licenses related to the accounting industry and has been with Wes-Coast Marketing for over 20 years.
Wes-Coast Marketing employs an office staff of one assistant and two data entry personnel to assist in the everyday operations. This allows our sales staff to be in the field and the paperwork to be handled by the office staff. A Wes-Coast Marketing representative can always be reached by contacting the corporate office.